Zootopia Campaign
Led the design for the Zootopia campaign for Partners Federal Credit Union, which involved print and digital deliverables as well as the incorporation of animation and an extensive microsite. I wanted to pull the bright colors from the movie and express the fun tone of the characters with several videos that blended animations from the movie as well as Partners' assets. While the showcase of this campaign is definitely digital, it involved several print deliverables as well, with traditional posters and window clings, a t-shirt layout and the conception of the Zootopia "Beast" headphones, which were given away in a specially packaged box to new Members who joined, referred, or applied for a loan.